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The Story of the Designers

Charlotte Biehl Laursen

The founder of byBiehl is a good example of a woman of many facets. She left her high-flying job as a management consultant for an international consulting company to design jewelry. She finds inspiration everywhere – in fashion, in an attractive detail on a building or in nature.

 

Camilla Maj Nielsen

When Camilla Maj Nielsen was 20-years old, she was hired as a jewelry designer by Gerda Lynggaard. “Being able to express myself through these materials was like learning a new language and it was an opportunity to tell stories,” says Camilla Maj. “I experienced how a piece of jewelry could enthral a customer. I could create a ‘cherished possession’ for them. I was immediately captivated by this world and decided to become a goldsmith.” Camilla Maj has gone on to design unique jewelry for stores, trade fairs and fashion shows throughout the world. “My fundamental inspiration comes from nature, art and fashion, and I love contrasts. My byBiehl designs are simple and pure designs.”

 

Signe Njust

Signe is a qualified clothing designer and self-taught goldsmith and jewelry designer. Her interest for design and jewelry seems to be a shared family trait, as her paternal grandmother was also a goldsmith and both of her grandparents owned a goldmine in Oregon, USA. Signe has broad experience and has worked with jewelry design, clothing design, styling and dance. “Making jewelry comes very naturally to me. It is like an ocean of endless possibility, where I find inspiration in everything that I see,” says Signe. “Designing jewelry for byBiehl is a rewarding and challenging process, where a lot of ideas are examined before we find the perfect design. My byBiehl designs stem from the concept of timeless beauty, being a part of one’s entire life.”

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