Women we admire: Cana Buttenschøn
Interview with Cana Buttenschøn
Founder of Cana Care
My name is Cana Buttenschøn. I’m a mother of three, married, and live in Copenhagen. I’m trained as a midwife, but since the birth of my second child in 2014, I have been self-employed.
In 2021, I launched Cana Care, a skincare brand with products that, in addition to caring for the skin, are designed to help relieve some of the most common (and frustrating) everyday issues, such as neck tension, menstrual pain and restless sleep. Yes, that’s actually something skincare can help with.
And that’s exactly what matters most to me: making a real difference for other people. It was important to me in my work as a midwife, just as it is today, where I send hundreds of thousands of effective products to my customers every year.
Read her interview here on the page.
What challenge has truly shaped you – and what did you learn from it?
Following the birth of my daughter, just a few months after launching my first products, I was diagnosed with cancer and had to go through chemotherapy and radiation treatment. Fortunately, I am healthy today, but it truly taught me to focus on what really matters to me.
My family, of course, but also my work. During my illness, I became very aware of what I want to achieve with Cana Care: to help as many people as possible achieve a better and easier everyday life.
What are you dreaming about right now – big or small – and what are you doing to get closer to it?
It feels like a great privilege to already be able to help so many people today. But it also fuels a desire in me to bring my products to even more people.
I want to revolutionise the way we look at skincare, because I truly believe it’s time we expect more from it than “just” focusing on appearance. Being able to improve sleep quality with a magnesium serum, or prevent tension headaches with a warming roll-on, feels like an obvious win to me – something many, many people can benefit from.
If you could give one piece of advice to a woman who has a dream but hesitates to take the leap – what would it be?
DO IT! If you know deep down that you have a good idea, a great product or an important mission, then I believe in you – and I’ll be cheering you on to go for it!
What inspires you in your everyday life – and where do you find your energy when you need a boost?
My children inspire me a lot. Their spontaneity, curiosity and ability to keep going are truly admirable.
The Knot collection symbolises bonds and connections – what does that mean to you, and how would you style the jewellery to tell your story?
For me, it’s all about the bonds. The close bond I have with my family, or the ongoing connection I try to maintain with my customers, even as they become more and more.
That’s why I don’t hesitate to mix the collection with other collections – we don’t all have to be the same to thrive together, as long as we take care of one another.
